After personally experiencing the life altering health benefits of massage Sarah decided to train and set up her own practice, offering treatments specifically tailored to women. Each personalised therapy is designed to replenish and restore balance.
Her brief stated ‘clean and fresh, but also cool and sophisticated’. Not ‘just’ a massage business, she offers science-based treatments.
When Sarah approached us to discuss branding she had already designed the room for calmness and relaxation – soft lighting, natural, warm earthy tones. This is something we wanted to reflect throughout the brand identity. Our circular motif elicits feelings of completeness, being balanced and aligned. The line through the centre creates two equal parts, two complimentary forces, a reference to the philosophy of yin and yang. The shape of the logo also serves as a functional brand stamp.
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To learn more about Sarah’s practice visit her website.